MBA701 - Strategy and Value Creation

This unit introduces the principles of strategic management and the logics of value creation. It provides the opportunity to understand and apply the tools of strategy to identify priorities for management decision-making, and develop coherent and aligned operational and implementation plans that contribute to organisational goals in a dynamic and culturally diverse business environment.

Assessment 1 (Individual) - Written External Analysis (2000 words) 30%
Assessment 2 (Group of max 4 students) -Oral Presentation (20 minutes) 30%
Assessment 3 (Group and Individual) - 40% total:

  • Written Report (Group, max 5) - 3000 words - 20%; and
  • Written Reflection (Individual) -1000 words - 20%